Overview

The audience For a Better Tomorrow represents those people who want to be part of a cleaner, greener environment, and have an eye to the future. They’re thinking about a better tomorrow for their kids, but they love the idea of lower fuel costs and are prepared to pay a little more initially to get savings in the long run. They are interested in the next generation of cars such as hybrids and electric vehicles. This audience will typically have solar panels on their roof with a view to add a home battery to store this free energy.