The 9Network is thrilled to announce AFL icon James Hird as the newest addition to our esteemed AFL commentary and analysis team for the 2025 season.

Hird, one of the game’s most celebrated figures, will bring his wealth of experience and unique insights to viewers as a presenter on two marquee programs – Footy Furnace and Footy Classified.

With a storied AFL career that includes a Brownlow Medal in 1996 and a Norm Smith Medal for his heroics in Essendon’s 2000 premiership, Hird’s deep knowledge and passion for the game make him a natural fit for Nine’s AFL line-up. His presence will further solidify Nine as the premier destination for fans who want expert analysis, in-depth commentary and exclusive insights.

Hird will bring his expertise to Footy Classified, Nine’s flagship Aussie Rules program and the trusted voice for AFL fans, delivering in-depth analysis, the latest headlines and heated debates twice weekly. He’ll also join Footy Furnace, a hard-hitting show that takes an uncompromising look at all things AFL, quickly becoming must-watch Sunday night television for footy fans.

Nine is committed to delivering comprehensive AFL coverage every week, with two episodes of Footy Classified, The Sunday Footy Show and Footy Furnace ensuring fans stay connected to every moment of the game.

In addition to Hird’s arrival, the network will be making a series of other major announcements regarding our 2025 AFL coverage, elevating our commitment to Australian Rules football and bringing fans closer to the game than ever before.

Brent Williams, Director of Sport for the 9Network, said of the new appointment:
“As a player, James Hird’s achievements on the field comfortably put him in the upper echelon of AFL greats. Off the field he has always proven to be a polished media performer with a strong opinion and unique insights. James played a huge part in the success of The Footy Show over many years and we’re thrilled to be welcoming him back into the Wide World of Sport and Nine family.”

James Hird said:
“I’m incredibly excited to rejoin the 9Network and be part of such a passionate team covering the AFL. I am thrilled to bring my perspective to the table on Footy Classified. With Footy Furnace entering its second year, we’re set to deliver even more hard-hitting insights and conversations that fans won’t want to miss. I can’t wait to get started and dive into what promises to be an unforgettable season.”

James Hird’s arrival signals the start of an exciting new chapter for AFL on Nine, promising unmatched access, compelling analysis and a line-up of experts that fans won’t find anywhere else.

Stay tuned for more updates as we continue to redefine AFL coverage in 2025.  

For further information, please contact:
Terry Stuart
Senior Communications Manager
tstuart@nine.com.au

Tuesday, November 12, 2024