TOTAL RADIO 

Melbourne’s 3AW has solidified its No.1 position as the city’s go-to station, while Sydney’s 2GB dominates the talk scene in today’s GfK Radio 360 Survey 7. 

Ross and Russ reign supreme across Melbourne’s airwaves in 3AW Breakfast with a commanding 20.8 share, while Tom Elliott maintains his lead in Mornings with a winning 15.7. The station overall remains unbeatable, achieving a 14.0 share.

In Sydney, 2GB retains the top spot as the city’s No.1 in Talk, delivering a 9.8 share. Ben Fordham continues to dominate in Talk across Breakfast with a 12.3 share (up 0.1), and Ray Hadley is also No.1 Talk in Mornings with 11.1.

Nine Radio’s Head of Content, Greg Byrnes, said: “Survey 7 highlights the dominance of 3AW and the trust that’s linked to talk radio at a time when the audio market has never been more competitive, particularly in Sydney.”

“Ross and Russ are unrivalled. Today’s breakfast result is extraordinary, and when you combine that with Tom Elliott, Tony Moclair and Jacqui Felgate across the day, 3AW has a rock solid foundation.

“Right across the country we aim to deliver the best news, information and opinion each and every day and are set for a strong finish to the year.”

COMMERCIAL RADIO SHARE	TOTAL RADIO CUME
15.4 (4 markets)	1.801 million listeners each week

STREAMING

Nine Radio is the undisputed No.1 destination for live audio listeners nationwide, achieving a commanding commercial streaming share of 28.1 and a cume audience of 415,000.

Sydney’s 2GB and Melbourne’s 3AW continue to dominate overall commercial streaming, securing shares of 29.5 and 28.7, respectively.

Breakfast remains a powerhouse for both stations. Ross and Russ on 2GB hold the top spot with an incredible 53.6 commercial streaming share, while Ben Fordham strengthened his No.1 position in Breakfast streaming at 2GB with a remarkable 38.7 share.

Mornings also delivered outstanding results, with Ray Hadley leading with a 34.7 commercial streaming share on 2GB, while Tom Elliott tops Melbourne with 27.0.

These results reinforce Nine Radio’s position as the nation’s premier platform for streaming live and local news, sport, entertainment and opinion.

Greg Byrnes, said: “We’ve seen big increases in listener numbers across digital devices survey to survey and year-on-year. It’s the best way to stay connected with our live and local content and the results across all sessions, but particularly in breakfast, show streaming is now part of the daily listening habits for the talk audience.”

COMMERCIAL STREAMING SHARE	STREAMING CUME
28.1	415,000

PODCASTS 

The Nine Podcast Network recorded over 1.52 million listeners and 3.8 million downloads in October 2024.

The network’s latest investigative series, Rotten Apple, debuted strongly, landing in Nine’s top 10 podcasts with 79,000 listeners and 124,000 downloads. Fan favourites The Missing Campers Trial and The Ultimate Sacrifice kept audiences hooked, attracting 64,000 and 56,000 listeners respectively. Adding to the success, Just Married: The Anthea Bradshaw Mystery earned the prestigious Best Podcast Series award at the South Australian Press Club.

Nine’s radio podcasts also delivered stellar results, with Ben Fordham Live reaching 165,000 listeners and 366,000 downloads, while The Ray Hadley Morning Show recorded 57,000 listeners and 129,000 downloads. In Melbourne, Breakfast with Ross and Russ hit 95,000 listeners and 164,000 downloads, and Mornings with Tom Elliott achieved 61,000 listeners and 144,000 downloads.

Mia Stern, Head of Podcasts and Digital Content, said: “The Nine Podcast Network results go from strength to strength, with October highlighting an 18% year-on-year growth in listeners across the network. As we expand our Originals content slate and evolve our Radio podcast strategy, we’re thrilled to be driving audience growth in Australia’s fastest-growing media channel.”

TOTAL DOWNLOADS	TOTAL LISTENERS
3.8 million	1.52 million

Source: GfK Radio360 Ratings, Survey 7 2024, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio – 2GB, 3AW, 4BC, 6PR, unless otherwise specified.

Source: Triton Podcast Metrics, September 2024, Downloads, Listeners, Nine Entertainment, unless otherwise specified.

For further information, please contact:
Caitlin Lynch
Senior Communications Manager, Nine 
clynch@nine.com.au 

Thursday, November 14, 2024