2GB & 3AW Australia’s No.1: Talk Radio’s best ever Survey 2
2GB & 3AW Australia’s No.1: Talk Radio’s best ever Survey 2
Sydney’s 2GB and Melbourne’s 3AW have increased their dominance as the No. 1 stations in Australia’s two biggest cities.
GfK Survey 2 of 2022 reveals 2GB (14.3 share) and 3AW (15.1 share) have both recorded audience increases of 5%. Both stations are well ahead of their nearest competitors.
Almost two million Australians are now listening to Nine’s talk radio stations – 2GB, 3AW, 4BC and 6PR – representing a 9% jump year-on-year. This is the best ever Survey 2 result for the network.
In the key 25-54 demographic, audience is up 15% on Survey 1 and 23% year-on-year. And with the 35-64 demographic, audience is up 5.9% on Survey 1 and up 10.5% year-on-year.
In Sydney, Ben Fordham Live is a clear No. 1 with a share of 18.9%. More than half a million people are now tuning into Ben – the highest cumulative audience for the breakfast program on record. Ray Hadley celebrates his 140th consecutive survey win with a 15.8% share (up 0.9).
In Melbourne, Breakfast with Ross Stevenson and Russel Howcroft is a dominant No. 1 with 19.2%. Mornings with Neil Mitchell was also a clear No. 1 with 18.3% (up 0.4).
Greg Byrnes, Nine Radio’s Head of Content, said: “2GB and 3AW are well established as the trusted voices of their cities but in this survey they’ve managed to attract even more listeners. Ben Fordham’s performance is particularly impressive given the 2GB breakfast program has never had this many people tuning in each morning. Across the network audience numbers are up significantly in the key demos and that will only increase as more Australians turn to talk ahead of a May 21 election.”
2GB 873 continues as Sydney’s No. 1 in Sydney with an audience share of 14.3% (up 0.5). This is 2GB’s 140th consecutive survey win.
· Ben Fordham Live continues as Sydney’s No.1 breakfast show with a share of 18.9%.
· The Ray Hadley Morning Show retains its unbroken run as No. 1 morning show with a share of 15.8% (up 0.9). This is Ray’s 140th consecutive survey win.
· Afternoons with Deborah Knight is the No. 1 afternoon talk show with a share of 9.2% – up 0.7 (Mon-Fri 12.00pm-3.00pm).
· Drive with Jim Wilson is the No. 1 drive talk show with a share of 8.0% – up 0.3 (Mon-Fri 3.00pm-6.00pm).
· Money News with Brooke Corte recorded a share of 9.5%. (Mon-Thurs 7-8pm)
· Nights with John Stanley is the undisputed No. 1 in its timeslot with a share of 21.3% (Mon-Thurs 8.00pm-12am).
· 2GB Weekends is No. 1 with a share of 15.1% (up 1.2).
Source: GfK Radio Ratings, 2GB Sydney Survey 2 2022, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 7-8pm, Mon-Thurs 8pm-12MN, Sat-Sun 5.30am-12MN, Market Share %, AP10+.
3AW remains No. 1 across Breakfast, Mornings, Drive, Nights and Weekends. The station is the No. 1 radio station in Melbourne recording an audience share of 15.1% in Survey 2.
· 3AW Breakfast with Ross Stevenson and Russel Howcroft maintains its outright dominance with a share of 19.2% and continues to be Melbourne’s No.1 Breakfast Show (Mon-Fri 5.30am-8.30am).
· Neil Mitchell increased his share to 18.3% (up 0.4 points) and is Melbourne’s No.1 mornings program (Mon-Fri 8.30am-12.00pm).
· Dee Dee Dunleavy is Melbourne’s No.1 Afternoon program, with a share of 13.4% – up 1.7 (Mon-Fri 12.00pm–3.00pm).
· Tom Elliott is Melbourne’s No.1 Drive program, with a share of 12.5% (Mon-Fri 3.00pm-6.00pm).
· Denis Walter has increased his share to 17.7% (up 1.9 points) and is Melbourne’s No.1 evening program (Mon- Thurs 8.00pm–12.00am).
· 3AW Weekends is Melbourne’s No.1 with a share of 12.7%.
Source: GfK Radio Ratings, 3AW Melbourne Survey 2 2022, Mon-Fri 5.30am-8.30am, Mon-Fri 8.30am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 8pm-12MN, Market Share %, AP10+.
4BC 882 posts a share of 6.9% among all people 10+. The station’s cumulative audience is up by 5.6% on Survey 1.
· Breakfast with Neil Breen had a share of 7.6%.
· The Ray Hadley Morning Show recorded a share of 9.1% (Mon-Fri 9.00am-11.00am).
· Afternoons with Sofie Formica had a share of 6.3% (Mon-Fri 11.00am–3.00pm).
· Drive with Scott Emerson had a share of 4.0% (Mon-Fri 3.00pm-6.00pm).
· Nights with John Stanley had a share of 11.3% (Mon-Thurs 8.00pm-11.00pm).
Source: GfK Radio Ratings, 4BC Brisbane Survey 2 2022, Mon-Fri 5.30am-9am, Mon-Fri 9am-11am, Mon-Fri 11am-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 8pm-11pm, Sat-Sun 5.30am-12MN, Market Share %, AP10+.
6PR 882 posts a 6.9% share among all people 10+
· Breakfast with Gareth Parker had a share of 8.5%.
· Mornings with Liam Bartlett is Perth’s No.1 mornings Talk show with a share of 8.0%.
· Steve Mills in Afternoons had a share of 6.4% (Mon-Fri 12.00pm-3.00pm).
· Perth Live with Oliver Peterson had a share of 5.8% (Mon-Fri 3.00pm-6.00pm).
· The Nightshift with Tod Johnston had a share of 9.0% (Mon-Fri 8.00pm-12.00am).
Source: GfK Radio Ratings, 6PR Perth Survey 2 2022, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Fri 8pm-12MN, Market Share %, AP10+.
For further information, please contact:
Terry Stuart
Senior Communications Manager
tstuart@nine.com.au
Tuesday, April 12, 2022