Australia's most trusted news
9News is Australia’s premier, centrist news and current affairs service. When Australians want to make sense of their world, they can trust in 9News to deliver accurate, authentic and reliable reporting. Local stories about their suburb and their state, 9News focuses on the stories that matter to Australians.
Reaching an average of more than 20 million people each week, with over 20 hours of original news content produced daily, Nine’s national news and current affairs footprint is connecting with more Australians on more devices, when and how they want it.
Source: TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 01/01/2023 - 16/12/2023, Cumulative Reach, Nine News, Nine News 6:30, Total People, P 25-54, GS 18+, Total TV, Consolidated 7 (As at 19/12/2023). TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 01/01/2023 - 16/12/2023, Cumulative Reach, Nine News, Nine News 6:30, Nine News Saturday, Nine News Sunday, Total People, P 25-54, GS 18+, Total TV.
The voices of their cities
One interconnected ecosystem
to consume Your News
Across linear, 9Now, 9News.com.au or social - 9News is connecting with more Australians across more devices
Nine’s flagship 6PM Bulletin attracts a consistent Total TV audience each night
Source: TVMAP VOZ Ranking Report, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 01/01/2023 - 16/11/2023, Average Audience, Total People, P 25-64, GS 18+, Total TV, Consolidated 7.
Source: TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 01/01/2023 - 16/12/2023, Cumulative Reach, Nine News, Nine News 6:30, Total People, P 25-54, GS 18+, Total TV, Consolidated 7 (As at 19/12/2023). TVMAP VOZ Analyser, VOZ Data 5.0 © OzTAM Pty Limited [2023], NATIONAL, Nine Content, 01/01/2023 - 16/12/2023, Cumulative Reach, Nine News, Nine News 6:30, Nine News Saturday, Nine News Sunday, Total People, P 25-54, GS 18+, Total TV.
9News viewership on 9Now is just getting bigger
increase in viewership across 9Now over the last 4 years
9News is in the top 3 programs each night for 9Now
incremental audience across people 25-54 on BVOD
Source: OzTAM Live VPM, 6pm News Hour Mon-Fri, 6pm News Hour Sun-Sat, Nine's Afternoon News, Nine's Morning News, 2020- 18 Dec 2023, includes coviewing on connected tv devices.
Engaging with audiences wherever they choose
Harnessing the power of social and digital media, 9News is connecting with younger Australians in record numbers. An unrivalled news leader, 9News is Australia’s most engaged news brand across Facebook, Instagram and TikTok.
For the best news, with an unwavering commitment to truth and fairness, turn to 9News in 2024.
Page views
147M unique visitors
85M streams
Followers
1.6B video views
60.5M engagements
Followers
More than double the video views YoY with a total 605M video views
Page views
Fastest growing social platform with 483M video views in past 12 months.
18% increase in average watch time YoY
Subscribers
238M video views
9.1M hours of watch time
Source: Meta Business Suite and Brandwatch Measure Analytics Feb 2022 - January 2023. Adobe Analytics and Brightcove Analytics Feb 2023 - Jan 2024
Align your brand to the power of 9News
Premium Partnership Opportunities
Major Partnership
Leverage 9News IP by placing your brand logo On 9News studio screens.
With accompanying "Brought To You By" verbal, lead into a True-First-In-Break TVC within a 9News- branded frame featuring the upcoming live headlines. This opportunity presents your brand as a true partner of the 9News bulletin.
What’s On
"What’s On" enables your brand to promote events and experiences through a bespoke branded content piece within a 9News- branded frame.
Created specifically for each local market, this execution aims to engage audiences about upcoming events in their local city.
Weather Countdown
Contextually align your key messaging within a 9News branded Weather Countdown frame. Feature your TVC, which runs True-Last-In-Break, leading into the 6PM News Weather Report.
Billboard Sponsorship
9News-branded billboard featuring your client’s TVC and bespoke 'Brought To You By' message.
There is opportunity to align the billboard to the major headlines in break one or the key categories of Sport, Weather or Finance.
To find out what your brand can achieve with 9News, request a tailored response to help realise your marketing objectives.
