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We are standing on the edge of the largest generational wealth transfer in history. Over the next two decades, a staggering $5.4 trillion will change hands in Australia.

Powered by Nine's Director of Client Strategy and Innovation, Remi Baker, explains how this ripple effect will rewrite the rules of Australian consumerism, shattering long-held brand loyalties and shifting society as we know it.

Learn how the shift from passive inheritance to active Succession will impact your brand - and how to claim your stake in the new economic order.

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The countdown to the NRL and NRLW Finals is on – four massive weeks of action, kicking off in September.

With audiences typically surging by 100% compared to regular season, the Finals Series offers unmatched scale for brands to be a part of the biggest Rugby League games of the year.

Lock in your Finals game plan today.

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